Two Stevie International Business Awards for Coverage

Coverage has received two Stevie International Business Awards in recognition of the valuable reporting and perspectives we have provided the public, particularly during the COVID-19 pandemic.

“Traditional media outlets are shrinking, but amid a global pandemic, the appetite for news is not. Coverage helps meet that need with empathy and clarity,” said Blue Cross’ Chief Communications & Corporate Citizenship Officer Jay McQuaide.

Coverage received a Gold Stevie award for our website and a Silver award for our COVID-19 communications campaign, one of the crucial ways Blue Cross has provided important health information to community members this year.

Articles recognized by the Stevie judges include our original reporting on complex topics such as physical distancing, contact tracing, telehealth and antibody testing; articles that dispel misinformation about topics such as face masks, vaccination and ethnic stigma; our Diva Docs series, which amplifies the voices of Black women physicians; our climate and health series; and our Heroes on the Front Line series featuring the urgent, personal messages of Massachusetts doctors, nurses, NPs, PAs and staff.

“In these troubled times, factual information is critical to keep the community informed and to counter misinformation,” one Stevie judge wrote. “You have responded to these needs in a truly courageous manner. Providing guidance to the vulnerable in the community is an exemplary humanitarian achievement.”

Coverage, which launched less than a year ago, has built an audience of more than 250,000 unique visitors. All Coverage content has been made available for free republication as a community service, and its free weekly e-newsletter has attracted 70,000 subscribers in the past 10 months.

The Stevie International Business Awards, the world's only international, all-encompassing business awards program, recognizes high-achieving organizations and executives around the world. This is the 17^th year of the awards, which drew more than 3,800 entries from 63 countries.

^{PHOTO OF JAY McQUAIDE BY FAITH NINIVAGGI}